Online forms are an important part of most websites. Forms are the main communication channel between visitors and site owners. It’s necessary to ensure that forms are easy to understand and intuitive to use as they help organizing generate leads online. But how can you tell if a form is effective? What parts are visitors filling out? What parts are they not filling out? And how can they be optimised?
Search engine optimisation, is a preoccupation for just about every business on the Web. If they haven't got it, they want it. If they have it, they want more of it. Research shows that there are around 5 billion Internet searches per month and 135 million unique searchers and that 86% of all Internet traffic is generated through search engines.
Google also has a number of other tools that can help you gain insights into search terms such as the Google Wonder Wheel and the Google Timeline.